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Tet Offensive

30 January 1968·Military & conflict·Southeast Asia (Vietnam)·
30 January 1968Date
Military & conflictCategory
7Empires active
Date
30 January 1968
Category
Military & conflict
Region
Southeast Asia (Vietnam)
Era
Contemporary
Significance

On 30–31 January 1968, during the Vietnamese Lunar New Year (Tet) holiday, North Vietnamese forces and the Viet Cong launched a coordinated surprise assault on more than 100 cities, towns, and military installations across South Vietnam, including a raid on the US embassy in Saigon and a prolonged battle for Hue.

Militarily the offensive was costly for the communist forces, who suffered heavy losses and failed to spark the general uprising they had hoped for. Politically and psychologically, however, it was a decisive turning point: the scale of the attacks contradicted official US claims that victory was near, shocked the American public, and eroded support for the war. President Lyndon B. Johnson announced on 31 March 1968 that he would not seek re-election and moved toward negotiations. The offensive shifted US strategy from seeking outright victory to seeking a negotiated exit, accelerating the eventual American withdrawal from Vietnam.

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